The aim of this study is to explore the relationship among college students’ entrepreneurial self-efficacy, career adaptability, and entrepreneurial intention. Based on the Theory of Planned Behavior（TPB）, this study adopted the entrepreneurial self-efficacy scale, career adaptability scale and entrepreneurial intention scale to investigate 1039 college students from a university in ShanDong province, China. The results indicated the following: (a) entrepreneurial self-efficacy of college student significantly and positively affected entrepreneurial intention; (b) entrepreneurial self-efficacy of college student significantly and positively affected career adaptability; (c) career adaptability significantly and positively affected entrepreneurial intention; and (d) career adaptability partially mediated the effect of entrepreneurial self-efficacy on entrepreneurial intention. The results of this study can serve as a reference for universities wishing to implement career education and provide entrepreneurship guidance.

This study uses structural equation modeling (SEM) analysis techniques, with the aim of testing the structural effect of family support, entrepreneurial training, on entrepreneurial intentions, with self-efficacy and student achievement motivation as mediators. A total of 203 students participated in this study, through a questionnaire distributed online. The SEM analysis was performed using the Amos 24 App. The results showed that the family environment and entrepreneurship training had a direct and indirect effect on entrepreneurial intentions through self-efficacy and student achievement motivation. The model proposed and tested in this study can be a constructive guide for related parties in an effort to promote students' entrepreneurial intentions.

Entrepreneurship education in higher education requires strategies that connect theory with practice. Although Project-Based Learning (PBL) is widely used, less is known about the educational value of interactive guides that support students throughout business-plan development. This study examined a Genially-based instructional guide, supplemented with YouTube multimedia, within a PBL intervention in the Business Innovation and Creativity course at Universidad Veracruzana. A quantitatively driven embedded mixed-methods, one-group pre–post design was used with 28 undergraduate students. Data came from course assessment records and pre- and post-intervention questionnaires. Quantitative analysis compared group-level response patterns across 23 conceptually aligned dichotomous items on self-reported entrepreneurship and business-planning knowledge, while open-ended responses explored students’ perceptions of the learning experience. Descriptive statistics and thematic analysis were conducted, and both strands were integrated during interpretation. Post-intervention affirmative-response percentages were higher for several conceptually aligned topics, although the response patterns varied across items and the anonymous responses could not be matched at the individual level. Students also rated the guide as highly useful (M = 9.81/10) and described it as providing organization, clarity, and step-by-step support. These findings suggest that the guide had potential educational value as a pedagogical scaffold in this course. However, because the study used a small, one-group design without linked responses or a comparison group, the results should be interpreted as context-specific descriptive evidence rather than as proof of causal effects on entrepreneurial competencies.